Virtual U is designed to foster better understanding of management practices in American colleges and universities.
It provides students, teachers, and parents the unique opportunity to step into the decision-making shoes of a university president. Players are responsible for establishing and monitoring all the major components of an institution, including everything from faculty salaries to campus parking.
As players move around the Virtual U campus, they gather information needed to make decisions such as decreasing faculty teaching time or increasing athletic scholarships. However, as in a real college or university, the complexity and potential effects of each decision must be carefully considered. And the Virtual U Board of Trustees is monitoring every move.
Virtual U models the attitudes and behaviors of the academic community in five major areas of higher education management:
- Spending and income decisions such as operating budget, new hires, incoming donations, and management of the endowment;
- Faculty, course, and student scheduling issues;
- Admissions standards, university prestige, and student enrollment;
- Student housing, classrooms, and all other facilities; and
- Performance indicators.
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